Bluebird Introduces Goals and Savings with SetAside

Bluebird, the prepaid offering from American Express and Walmart, introduced a new feature in its app update today called SetAside. Users can take money from their available balance and put it toward goals such as vacations using SetAside. Within the app, the feature is described as “a simple way to put money away for future use.” Money set aside does not accrue interest. SetAside echoes the Goals feature of Simple and the MoneyVault feature of GoBank.