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GoBank Opens Online Store Selling Bank-Branded Swag

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Do you love your bank enough to get a tattoo of its logo? No? Well, how about just wearing a t-shirt? GoBank bets its customers care enough to do that. The mobile-first bank has opened a CafePress store selling its own “swag.” The store sells not just t-shirts, but covers for Apple and Samsung smartphones, money clips, business card cases, luggage tags, dog tags for pet dogs, lunch bags, mouse pads, laptop cases and water bottles. There is even a smartphone case with slots for cards and cash — GoBank’s take on the mobile wallet, perhaps? The CafePress page carries the following notice: For all those GoBank fans who want to show off their pride! All prices are set by CafePress – GoBank makes no profit on the items you purchase. We just created the store because our members love swag! Payment at the store, it should be noted, is accepted via PayPal, Amazon Checkout, and the traditional method of entering card information. Though the bank says it will not make a profit on the offerings, they will serve as cost-effective marketing material. Some of the items on sale at the store were worn recently by bank employees at SXSW in [...]

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