JPMorgan Chase updated its iPhone app Thursday, and dropped some hints about its mobile roadmap for the rest of 2014. The newly updated app, seen at left, aims at “humanizing the user experience” for iPhone users, said Gavin Michael, Chase’s head of digital for consumer and community banking at a media event Thursday. Michael related the mobile experience to visiting the branch, and said the app should deliver an “emotional experience” for users. “We are using a new design language to deliver cohesion across experiences,” he said. Android and iPad versions are planned for the next development cycle, which runs about 100 days, according to Michael. This is faster than banks traditionally operate, he said, and part of the way Chase is working to imitate startups and customer-centric tech companies. Later in 2014, Chase will offer a PayPal-like experience with a service called QuickCheckout. Chase customers visiting sites operated by Chase merchant customers will be able to quickly and safely transfer funds. The company also plans to offer a broader wallet offering that will include the ability to make in-store purchases using the mobile device. The updated app also displays region-specific pictures for customers — those in the New York […]
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